FORGOT YOUR DETAILS?

        Releasing a single is one of the best ways to generate interest in your music and attract new fans. Some artists have built massive fan bases and revenue from a hit single; however, there’s a lot more that goes into successfully releasing a single than just posting it to your Soundcloud

No One Cares About Your Mixtape!

Wednesday, 11 March 2015 by

That’s right! I said it. In the words of Elle Varner, IIIIIII. Don’t Caaarreee!. I could care less about your latest installment of Street and Rhymes Vol. 5. Do not send your links to me all day on Twitter and do not spam my inbox. I didn’t even listen to the Vol. 1-Vol. 4. I

12 Ways to Promote Your New Single

Thursday, 05 March 2015 by

So you just finished recording your new single and feel like you have a hit on your hands? Awesome! A hit single can lead to more fans, more opportunities, and should ultimately lead to more revenue. Here are 12 ways to promote your new single. Video snippets– Create video snippets of your new single and

This is the second installment in our case studies of lessons from innovative album marketing campaigns.     Releasing what is considered the best hip hop album of 2014 by critics, J.Cole’s 2014 Forest Hills Drive album and marketing campaign shows the value of authenticity and being personal with your fans. Announcing his album only

    Beyonce’ is considered one of the greatest entertainers today.  She is known for her captivating stage show, excellent performance skills, and catchy tunes. But Beyonce’ is not only a great entertainer, she (her team) is a marketing genius as well. Beyonce’ took music fans by surprised when she released Beyonce’ a year ago

TOP